Growing with growers since 1946
  • October 2011 Issue
  • Story by Richard Lehnert
  • 7 billion apple slices sold

    Crunch Pak sells more than 25 percent of the apple slices produced in the United States.

    Crunch Pak counts apple slices like McDonald’s counts hamburgers—and the count is nearing 7 billion slices sold since the company created the industry 11 years ago. It bills itself as the original and leading supplier of fresh sliced apples in the world. Tony Freytag, a company founder and national marketing director, said fresh apple slices can now be found in 20,000 stores, in various forms of packaging, and sales at retail are around $200 million. There are more than ten players in the industry, and Crunch Pak, headquartered in Wenatchee, Washington, has 26 percent of it, he said. McDonald’s recently […]

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