Del Feigal, manager of Auvil Fruit Company’s ranch at Vantage, Washington, is testing the B.C. variety Aurora. The British Columbia apple industry is launching promotional and marketing programs this season for the Aurora Golden Gala apple, a variety that is consistently rated higher than all other varieties in taste panels. “Aurora will give consumers a great eating experience. We know that from talking to anyone who’s eaten it,” Ken Haddrell, operations manager of the Okanogan Plant Improvement Company (PICO), said during the annual B.C. Hort Forum in Penticton, Canada. “This is probably the best-eating apple in the world.” The variety […]