Growing with growers since 1946
  • September 2014 Issue
  • Story by Good Fruit Grower
  • Good Point: Success in pear marketing

    [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_3″ last=”no”][fusion_tagline_box backgroundcolor=”” shadow=”yes” shadowopacity=”” border=”no” highlightposition=”top” description=”Good Point: Kevin Moffitt, Pear Bureau Northwest”] [/fusion_tagline_box][/fusion_builder_column]Change can be uncomfortable, but is unavoidable. One key to change is adaptation, being aware of and flexible to the trends of change. At the Pear Bureau Northwest, we strive to stay on top of trends. Success has followed. Some of the areas where we are ahead include social media and public relations. Social media, while not expensive, require a strong commitment in order to keep posts and information fresh, whether it be the world’s largest website dedicated to pears, updated Pinterest pages, […]

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