Pazazz, a new apple variety from Honeybear Brands, was expected to hit stores early.
The apple was expected in grocery stores in the second week of December, with availability through February, according to a news release.
The variety is in its third year of commercial production.
“(It’s) already showing incredible potential for our retail partners,” said Don Roper, the vice president of sales and marketing for Honeybear. “It’s smashed every retail goal we set, and thanks to the natural maturing of the crop this season, as well as the increase in volume of fruit produced by our family-owned farms across the United States and Canada, we’re able to bring Pazazz to market even earlier than usual.”
For more information, go to www.pazazzapple.com
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