The Next Big Thing is a grower cooperative that formed this summer to bring new fruit varieties to market. The cooperative involves five grower-packer-shippers in Nova Scotia, New York, Minnesota, and Washington State, who represent 45 grower members. The first variety they will manage is the yet-unnamed Minnesota 1914 released this year by the University of Minnesota, and licensed to Pepin Heights Orchards, Lake City, Minnesota. Dennis Courtier, chief executive officer at Pepin Heights, said the companies involved in the cooperative have been working together already to produce and market Honeycrisp and are in the right geographic locations to grow […]
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