Nothing adds spice to a horticulture meeting like a discussion of new, upcoming, promising apple varieties. Some growers—those depending on commercial packing houses and wholesale distribution—may be looking for that one new variety that could someday transform the industry. Honeycrisp comes to mind. Growers who have more direct access to local consumers through their own markets and marketing efforts don’t need one world-transforming variety. They need a series of good niche apples they can sell fresh off the tree, starting early in summer and carrying on to Thanksgiving, plus something to store to start the season the next year. Direct-market […]
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