Growing with growers since 1946
  • June 2015 Issue
  • Story by Richard Lehnert
  • A direct link to consumers

    Direct marketers are in the best position to introduce new varieties to consumers.

    [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”] Direct marketers—those folks, mostly in the East, who sell most of the fruit they grow directly to consumers—have not been, for the most part, able to “join the club.” On the other hand, they haven’t been “clubbed to death” either. “I was very concerned about that a few years ago,” said Maurice “Mo” Tougas, who operates the Tougas Family Farm orchard and direct market in Northborough, north of Boston, Massachusetts. “Now I think it hurts them […]

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