Globalization has brought the world of wine to our front door, offering endless choices for consumers and great opportunities for wine producers. But the global mass market of wine also brings challenges of quantity over quality, a lack of confidence by the consumer in making choices, and threat to the place or terroir of wine. Today’s wine market is complex and interconnected, pitting Old World and New World wines and producers in a fierce battle for consumers and the future of wine, says Mike Veseth, global economist and professor at the University of Puget Sound in Tacoma, Washington, and author […]