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  • September 2021 Issue
  • Story by Kevin Moffitt

    • Moffitt: Still fresh after 90 years

    Social media marketing and “Pearsonality” graphics introduce consumers to pears.

    Social media marketing and “Pearsonality” graphics introduce consumers to pears.

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    Pears, Marketing, Kevin Moffitt, Good Point, Postharvest
    Picture of Kevin Moffitt
    Kevin Moffitt
    Kevin Moffitt is the president and CEO of USA Pears and the Pear Bureau Northwest.
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