In the late 1800s, cigar labels were embossed and gilded with gold leaf or bronzing. The rationale for eye-catching, well-designed fruit box labels was to create interest and brand loyalty in the marketplace—whether it was for fruit brokers or the ultimate consumer. Such a marketing technique was used before the advent of the box label in the early 1900s and continues today with a variety of products. Similar labeling techniques have been used in the sale of cigars, which were once made in small hometown factories across the country. By 1905, there were 70,000 small cigar factories registered with the […]