Pear growers will have an opportunity to hear from a panel of consumers during the Pear Bureau Northwest’s annual meeting in Portland, Oregon, on June 1. Eight consumers from the Portland area will discuss their preferences in terms of pears. They’ll tell what they know about ripening pears and discuss barriers that prevent them from buying more pears. These are issues that the Pear Bureau is trying to address through its consumer education efforts. “We think it’s a good idea for our industry to have a firsthand glimpse of what we’re working on with consumers,” said Laura Wieking, public relations […]