Growing with growers since 1946
  • January 1st 2006 Issue
  • Producers grapple with marketing claims after FDA warning

    According to the FDA, products intended for use in the diagnosis, cure, mitigation, treatment, or prevention of disease are drugs and are regulated as such.

    Fruit companies in states from Washington to Michigan are scrambling to determine how to promote the health benefits of their products without having them classified as drugs by the government. The U.S. Food and Drug Administration in October sent letters to 29 cherry growers and packers warning them to remove certain claims from their Web sites and product labels regarding the products’ health benefits. It’s the first time the agency has taken such a step against one particular food product. Jane Depriest,marketing director for the Cherry Marketing Institute, a trade group representing cherry growers and marketers, said that the Cherry […]

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