Growing with growers since 1946
  • April 1st 2013 Issue
  • Story by Richard Lehnert
  • Simple rules

    Eliminating complexity makes orchard work less confounding and makes mechanization easier.

    A century ago, Ford Motor Company adopted the assembly line and began cranking out Model T cars that were as alike as peas in a pod and affordable by just about every family in America. While Henry Ford is often credited with inventing the assembly line, it was really Eli Whitney (of cotton gin fame) who, a hundred years earlier, began assembling muskets in linear fashion using interchangeable parts. Before that, each musket was handcrafted, unique, and expensive to buy or to repair. So what has happened in fruit production over that span of time? The black and white photographs […]

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